Two events, five exhibition stands, presentations at a professional seminar and dozens of LIVE demonstrations. That is how the first week of May under the direction of the LINET Group took place in Hong Kong at the HKTDC International Medical Devices and Supplies Fair and the Hospital Authority Convention.
While the profession-focused HKTDC International Medical Devices and Supplies Fair presented a great opportunity for visibility in the B2B segment- thanks in particular to the activities of the Czech Consulate- the Hospital Authority Convention, which was designed specifically for end users, nurses and doctors, was a success for the LINET Group thanks to its well-chosen mix of products, team deployment, and attractive presentations.
“Healthcare in Hong Kong is at a very high level, and there is a corresponding demand for high-quality technologies and a comprehensive range of services,” says Petr Foit, LINET Sales Director for Export. “We are pleased that we have been able to engage professionals with our offer, and also capitalize on it from a commercial point of view,” he added.
Among other reasons, the activities of the LINET Group in Hong Kong have been successful thanks to the exemplary support for Czech export provided through the local consulate of the Czech Republic and its head, Lucie Nebesářová. LINET was able to exhibit its products at the Czech pavilion and present its solutions in a professional seminar. There, LINET was able to draw interest mainly thanks to the Integrated Hospital Room project. “The current trend is to cover complex requirements for room equipment in different segments, e.g. ICUs, paediatric or mother & child units, or VIP care. Our response is to form an alliance with other high-quality suppliers of medical technology so that we can provide a wider range of products and services, as expected by hospitals and investors,” concluded Petr Foit.